Pete Dupuis is taking the concept of one-for-one commerce to a new level, reports the New Yorker.
He is inspired by TOMS, which entices buyers by giving away a pair of shoes to a someone in need for every pair purchased. Dupuis met TOMS founder Blake Mycoskie on an airplane in 2010.
Since then he’s been working on a business that would give a small pre-fabricated home to a family in need in the developing world for every luxury condo his company, World Housing, sells, says the New Yorker.
His first luxury condos are part of a development in Hawaii, and now he’s taking the idea to his hometown of Vancouver with an entire high-rise.
Read more here.