With the purchase of State Farm’s Canadian business in January, Desjardins is continuing to expand outside of Quebec, reports Canadian Business.
The co-operative bank has been growing to ensure its stability and diversification ever since the financial crisis, says Monique Leroux , Desjardins Group chair, president and CEO.
Leroux is also working to ensure the bank, which employs more than 55,000, continues to be one of Canada’s best places to work, even as it expands, Leroux told CB in an interview.
“Financial services is essentially people talking to other people. Even though we are introducing more and more technology, it’s about creating connections and relationships. If you don’t have mobilized people, it’s impossible to have that connection with the members and clients,” she says.
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