We’re committed to making your practice better, so all this month, we’re delivering you a daily takeaway.
Today’s takeaway is…
An app for tradeoffs
Oranges2Apples is a new app for the iPhone, produced by the Duke Center for Behavioral Economics.
Before committing to any purchase, the user can find out what they might be giving up—the user inputs the price of the purchase and the app generates a list of alternative choices that may offer more bang for their buck.
Want more? Read: Apps meet behavioural finance


