Over the past week, Jay Palter kept an eye out for social media articles targeted at advisors and financial professionals. Here are 6 of the best:
1. The 7 most common lies customers tell
Customers lie because they don’t want to hurt your feelings. Saying no is way harder than saying yes. Spot these lies by finding out the most common ways in which customers (and prospects) lie to you.
2. Golfer-turned-financial advisor wants to clean up his industry’s act
Shane Mullins is a UK advisor who wants to restore a client focus to the financial advisory business. “Really, there has been far too much innovation in product, far too little in service,” he says. Read his arguments here.
3. How to be a better leader
Consultant Kevin Eikenberry identifies 4 behaviours you need to give up on in order to be a great leader: being right, speaking first, needing to decide, taking credit. Find out why here.
4. 9 Steps to grow AUM with LinkedIn
Despite its recent password troubles, LinkedIn remains a useful social network for advisors. Read on for some great techniques for prospecting and growing your business on LinkedIn.
5. 10 cardinal sins of networking
Some people annoy new contacts when networking. Don’t let that be you. Read how to avoid faux pas when developing professional relationships.
6. The state of the web
Venture capitalist Mary Meeker’s slides should be mandatory reading for any business leader. They show a marked trend to mobile and tablet computing and to the re-imagination of virtually every business model out there. Don’t pretend you weren’t warned.
