Jay Palter is a social media strategist and coach with two decades of experience in financial services, software development and marketing.
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Have you ever experienced a bad cold call?
As our use of online systems for storing personal data has grown, so has the problem of fraudulent access to that information.
LinkedIn recently introduced a new feature with possibilities for your practice: long-form publishing.
Prospective clients are Googling you, and what they’re finding can affect your business.
Some people in your online professional network stand above the rest. These experts are respected; they lead industry discussions and shape professional opinion.
The internet is often the first place clients go to look for you.
Everywhere you look these days, we are all being urged to engage in social media to market our businesses and deepen our relationships with clients. This may sound good but there are some serious barriers preventing advisors in particular from reaching their true potential.
Social media offers a way for clients to get to know us as people, and not just advisors.
If you’re in the business of advising, influencing, counseling, consulting or recommending ANYTHING to ANYONE, then the benefits of curation can be huge.