Tim Hortons and CIBC launch loyalty card

Tim Hortons and CIBC have announced an agreement to launch a co-branded credit card, which will offer Tim Hortons loyalty rewards to CIBC clients on everyday spending.

Read: Tim Hortons plans to revamp image

The new CIBC Visa credit card is scheduled to launch in May 2014, and will allow cardholders to accumulate Tim Cash rewards for all purchases made on the card.

That Tim Cash can then be redeemed using the same card at participating Tim Hortons locations to purchase coffee, baked goods, or any other Tim Hortons offerings.

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The staff of Advisor.ca have been covering news for financial advisors since 1998.