Score points with sports fans

By Lisa MacColl | November 14, 2014 | Last updated on November 14, 2014
2 min read

With winter on the horizon, giving your sports fanatic clients a branded hockey puck might seem like a good idea.

If your logo has two colours, 500 basic hockey pucks from officialgamepuck.com will cost $760. If you want a digital image, 500 pucks will cost $1,095 (prices go up as quantity goes down). This includes taxes and shipping. But, this option may not be the best unless you’re sure your clients play hockey. Here are some alternatives.

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Low cost, high impact

$16/person

After Canada’s double gold medals at the 2012 Winter Olympics, interest in curling has increased. Most curling clubs host “learn to curl” evenings at the beginning of the season. The Guelph Curling Club in Ontario holds a two-hour session for $16 per person. This includes 45 minutes of instruction and a mini-game.

There’s also Ken Dryden’s The Game, which is considered the definitive book on hockey. Indigo sells the 30th anniversary edition online for less than $15.

Best seats in the house for 22 draws of the 2015 Tim Hortons Brier in Calgary are $525 per person. That works out to $24 per game.

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Medium cost, high impact

$93/person

Did you know you can take a bobsleigh ride at Canada Olympic Park in Calgary? Two-man and four-man bobsleigh experiences are available from $65 per person.

The World Junior hockey championships take place in Montreal and Toronto in December 2014. Platinum seats for the 13-game series are $1,964 per person, or $151 per game.

Top-price season tickets for the Saskatchewan Roughriders cost $747 per person (nine home games). That’s $83 per person for seats in the greens. Hamilton Tiger-Cat platinum season tickets cost $840 per person, or $93 per home game, and they sell out fast.

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High cost, high impact

$434/person

There are 45 games in the NHL schedule. While Platinum and Prestige Centre season tickets for the Montreal Canadiens are sold out for the 2014-2015 season, single-game tickets may still be available. Platinum tickets cost $269 for regular games, while so-called optimum game tickets are $434. Prestige Centre tickets cost $221 and $354, respectively.

If you share a practice with other advisors, you can split the cost of courtside season tickets for the Toronto Raptors ($44,489 for 43 games). If not, consider prime baseline seats, which are $5,239 per person for 43 games.

by Lisa MacColl, an Ontario-based financial writer

Lisa MacColl