The magnitude of Canada’s retirement market is common knowledge in the financial services industry. So are some statistics:

  • 1,000+ boomers in Canada will continue to turn age 65 every day for the next 15 years.1
  • This number is expected to increase to 1,400 a day by 2021 and continue until 2029 when the youngest boomers reach 65.2
  • Over the next 2 decades, 6 million boomer households will turn 65. These boomers will need to start converting their assets into retirement income.3

Clearly, there’s an exciting opportunity to build your business in this market. But how well do you know the people within this demographic? What do they have to say about saving, planning and day-to-day retirement living? And what advice do they have for younger generations?

For its 2016 Retirement Now Report, Sun Life Financial surveyed Canadian retirees about their present circumstances to learn more about our country’s evolving state of retirement. This report inspired the company to ask retirees what advice they’d give to today’s working Canadians to help them prepare for a happy and successful retirement. Will their answers surprise you? Find out now. Take this 3-question quiz, watch the video clips and let the candid advice of fellow Canadians help you help others retire comfortably.

#1 – 89% of retirees believe it’s important to:

  • Work with an advisor
  • Start saving and investing early
  • Have a financial plan
  • Keep your will up-to-date

Click here for the answer.

#2 – When it comes to lifestyle, 75% of retirees recommend:

  • A phased approach to retirement
  • Taking care of your health
  • Developing interests that will occupy you in retirement
  • Socializing with family and friends

Click here for the answer.

#3 – How many retirees recommend working with an advisor?

  • 35%
  • 53%
  • 63%
  • 75%

Click here for the answer.

Get the insights

To learn more about today’s retirement market, see:

You can also visit the Insight and thought leadership section of Sun Life’s advisor site for all our insights about retirement planning, Canada’s changing lifestyle and financial landscape, and more.

You might also like…

1 Stats Canada, Canada’s Population Estimates, 2012

2 Estimates of Population, Stats Canada data, 2014

3 Investor Economics, 2013 Household Balance Sheet Report