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IA Financial Group has launched a new participating life insurance product, the Quebec City–based firm said in a release on Monday.

IA Par is designed for clients looking to maximize their estate values with dividends, gain access to a source of liquidity and diversify their investments, the release said.

The new product offers payment terms of 10 or 20 years, or up to age 100, and has four dividend payment options, including the additional deposit option. An included disability guarantee allows access to cash surrender values.

Clients who purchase IA Par through Oct. 31, 2020, receive a +0.25% rate increase on the current dividend scale for the life of their contracts, the release said.