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Former Bank of Montreal wealth management head Joanna Rotenberg is moving to Fidelity Investments Inc. where she’ll lead the US$4.1-trillion personal investing division.

Last week, BMO confirmed reports that Rotenberg was leaving her role at the bank. She’ll replace Kathy Murphy as Fidelity’s head of personal investing at the end of November, a release from the Boston-based firm said. Murphy is leaving her position before the end of the year.

Rotenberg will report to Fidelity CEO and chairwoman Abigail Johnson and join the Fidelity Operating Committee, the release said.

“Joanna brings to Fidelity a forward-thinking, results-driven approach and a passion for the digital experience,” said Johnson. “She will help us accelerate our digital operating model for the benefit of current clients as well as the next generation of Fidelity customers.”

Rotenberg joined BMO in 2010 and held a number of senior roles. She’s led wealth management at the bank since 2016.

“I’m excited about the opportunity to join Fidelity’s customer-focused culture and embrace the company’s mission to make a meaningful impact on the lives of tens of millions of investors,” Rotenberg said in the release.

BMO has not named Rotenberg’s replacement.